The American heritage brand was established in a small tailor’s shop in Brooklyn in 1896 and became popular in the ’70s among celebrities of the time, including Jane Birkin and Brigitte Bardot.
The brand is now the first project of a new creative hub established by Massimo Berloni and Manuela Mariotti in 2021.
It has always transposed values they strongly believe in like, for instance, care for quality and manufacturing, but also the fact that in the '70s it was worn by celebrities with a strong personality.
"I like that the brand has been so strong in that period of freedom and change,” the designer said. “Starting from those images, I brought back some iconic pieces that I interpreted in a more contemporary key, mixing references to the French and Italian style.
The Seafarer collections are entirely crafted in Italy in laboratories mainly located in the Marche region.